Shweta Shetty

Hello, and welcome to my portfolio! Do you want high-quality B2B content loved by both search engines and humans? Then you are in the right place! My copy is engaging, relatable, and persuasive. I can distil complex technical content for non-technical readers. I have written everything from thought-leadership essays, white papers, and case studies to engaging social media content.

My best projects

I have had some amazing opportunities to write SEO content for top technology brands. As the Lead Writer, I coordinated with several SMEs to write authoritative pieces. Most of these articles rank on Google's 1st page for related keywords

Go WordPress • 13th September 2023

How to Create a Nonprofit Website: Your Complete Guide

I write regularly on website building and related topics for Wordpress

HP Online Store • 31st August 2023

Revolutionize Your Gaming Experience with HP's Gaming Monitors

I write regularly for HP Tech Takes Australia

Amazon Web Services, Inc. • 1st October 2022

What is a Neural Network? AI and ML Guide - AWS

As Lead Content writer for the AWS Cloud Concepts Hub, I have written over 70 such articles for Amazon Web Services. These are top funnel pieces for SEO content marketing on various search terms used on their site.

Tools used - SurferSEO

All the articles can be found here: https://aws.amazon.com/what-is/

SellZone • 1st October 2022

What is Amazon Enhanced Brand Content

I am the Lead writer for SellZone by SEMRush - A top blog in the e-commerce space. Several of my articles rank on first page of Google

Affinda • 30th June 2023

Affinda | How to Convert Image to Text Using Python

Modern organizations are inundated with vast amounts of unstructured data in the form of images, PDFs, and scanned documents. Extracting relevant text information from these files manually is time-consuming, error-prone, and inefficient.

However, with the advancements in artificial intelligence (AI), you now have the ability to automate this process using code. You can use AI-powered optical character recognition (OCR) algorithms to accurately extract text from images and make your data more ac

Informed 365 • 27th April 2022

Modern Slavery Exposed In Big Tech Supply Chains

I have written several long-form pieces on CSR and ESG

Tech Target • 17th September 2021

What is JANET (Joint Academic Network)?

I was part of the team that refreshed several TechTarget's technical definitions pages in 2021. Each definition was 600-1200 words and required multiple SEO keywords. I re-wrote over 40 definitions on various technical topics - network security, Runbooks ITIL, JANET, etc.