Shweta Shetty


Articles aimed at ecommerce sellers and SMBs

Explore a featured selection of my writing work below.
Outbrain •

Complete Guide to Digital Advertising – Outbrain

Have you seen ads pop up while watching YouTube videos or reading an article online? This is digital advertising that often relates to information you have just searched for or websites you recently visited. It almost feels like the internet is reading your mind. 


Do you find these ads annoying or engaging? Ever wondered how they work? 


Modern digital advertising is sophisticated and customized to the ad viewer. Complex technologies run in the background, ensuring viewers see the ads they...