My Story
I have loved writing since I was a young girl. I started my first journal at 11 and wrote many creative stories and poems. I accidentally discovered copywriting when I volunteered for a food charity in my teenage years. I learned to write persuasive sales copy by writing email campaigns and fundraising content for them.
Being academically driven, I spent my 20s studying Computer Engineering and worked as a software developer and software consultant for 6+ years. After that, I switched to entrepreneurship with my STEM education startup. Writing remained a regular part of this journey. At one point, I had three blogs publishing content on engineering, technology, and education. I was also writing a lot of content - including user guides, case studies, sales, and website copy for my business.
In the middle of all this, I discovered Upwork (then Elance) in 2013. I soon landed my first gig - writing blogs for other tech companies. Initially, I dabbled on the platform, taking up projects whenever time permitted. I wrote copy for engineering and business clients, adjusting my tone and style to match their needs. The intellectual challenge of writing complex content for others soon had me hooked. I pursued a Master's in Science Communication and other professional development courses to sharpen my craft.
I now write full-time for tech and B2B companies on and off the platform. I can write knowledge-based articles, white papers, case studies, sale brochures, and more!
When I am not writing, you will find me cooking or spending time with family in Melbourne, Australia.